·Ningbo will build a direct supply center to explore the new mode of operation of accessories
The cost of a BMW headlight is 7,000 yuan, but from the parts supplier to the car manufacturer to the 4S shop, it will be transferred to the consumer if you want to buy it, you need to pay 14,000 yuan, such a high-cost accessories People can't afford it, but such awkwardness will change in Ningbo.
Recently, Ningbo Road Transportation Administration said that Ningbo will establish a direct supply center for repair parts, the price of accessories will drop by about 30-40%, and the quality will have multiple guarantees such as repair parts traceability system and insurance company, which will make you affordable and assured.
At present, because the original parts supply and marketing are dominated by automobile manufacturers, the price is high, which makes the original parts difficult to find, and the sub-factory homogenous parts are unattended. Ningbo is the largest auto parts manufacturing base in East China. According to industry insiders, except for the supply to automakers, 40% of accessories manufacturers have nowhere to sell, resulting in overcapacity.
One party suffers from the lack of rice, but one party urgently needs to solve the inventory problem. With the support of Ningbo Transportation Management Department, Ningbo Motor Vehicle Maintenance Industry Association and Ningbo Auto Parts Industry Association jointly explored and launched the “Ningbo Auto Parts Supply Project†Actively responding to the documents of the ten ministries and commissions and eight ministries and commissions, is expected to break the monopoly of the auto parts market.
It is understood that the project through the Internet supply platform, the vehicle repair parts from the manufacturer directly through the "cloud platform" to transport parts to the first-line maintenance enterprises, reducing the intermediate links. In this way, not only can the repair fee be cheaper, but the parts used in the accessories will also be traced to ensure the quality of the parts.
So which accessories have obvious price advantages? According to reports, the auto repair parts on the platform "on the line", mainly in the "homogeneous accessories" produced in Ningbo (the same quality accessories, refers to the after-sales accessories whose quality is not lower than the original loading parts), supplemented by the surrounding areas Production of products, imported original accessories and other products.
After the platform is officially put into operation, the initial stage is to provide vulnerable and consumable parts, such as brake pads, etc., and then gradually transition to overhaul parts, accident parts and other vehicle products.
And how much can the price of accessories drop? “In the past, the distribution system of accessories had intermediate links between provincial agents and municipal agents. Now, the accessories are directly connected to the Internet. The maintenance companies are just like 'online shopping', because many intermediate links are saved. The price of accessories can be about 30% to 40% cheaper," said Shou Gengen, secretary general of the Ningbo Motor Vehicle Maintenance Industry Association.
How to guarantee the quality of accessories? It is understood that these repair parts also enter the Ningbo repair parts traceability system, as long as the bar code is scanned, you know where the parts are produced, and the responsibility is traceable. "We use the QR code to ensure that the auto parts on the line are from production to sales, and the final installation to the customer's car has a record to facilitate the determination of responsibility and prevent counterfeiting." Wang Hongru, Secretary General of Ningbo Parts Association, introduced.
In addition, because these accessories are insured against liability insurance and quality insurance according to different situations, consumers may directly claim compensation from the insurance company if they encounter quality problems or even trace back to the accessory manufacturer.
According to reports, at present, Ningbo has established 13 central stores in 11 counties (cities). The central stores regularly place orders on online platforms as required, and distribute and sell them to surrounding areas. According to the plan, the platform will be commissioned in March 2016 and will be officially launched in May 2016.
“Because the price of accessories on our platform is relatively low and the quality is guaranteed, all kinds of maintenance companies will choose to purchase goods from nearby central stores. As a result, the price of auto parts on the market will be reduced to some extent.†Shougengen The analysis said.
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