LED bulbs are a little difficult to be close to the people
LED bulbs are energy-saving and environmentally friendly, and the citizens are still buying money. The lighting industry is in the ascendant, why not learn from the mountains of the mountains; the off-season is not weak, LED lighting is in full swing, please listen to Xiaobian for your interpretation.
It’s hard to edit the view. It’s a bit difficult to edit the LED bulbs. It’s a tireless pursuit of LED lighting manufacturers to use the quality to change the price of the chickens and not to erode the rice into the ordinary people’s homes. However, in order to be close to the people and to the people, the quality of the products has been neglected, and this kind of closeness has deteriorated, which is not worth the candle. Visiting the building materials market, the price of brand LED bulbs is still in the cloud, Philips 9 watts LED bulbs are priced at 74 yuan, and OSRAM 9 watts LED bulbs are priced at 49 yuan, and such prices are still policy subsidies and prices after promotion. Compared to a few or a dozen incandescent lamps, the price of these LED bulbs is clearly fascinating to ordinary consumers. However, the price of these big brands of LED bulbs is high, but they have a strong quality guarantee. In order to seize market share, some manufacturers in Zhongshan Guzhen used quality to change prices, and entered the whirlpool of vicious competition. The products produced were sold at a price, which made consumers disappointed. The result seriously hindered the promotion of LED lighting. Vicious circle. The emergence of any new things will undergo a process of slowly accepting and digesting. If you are too quick to make a profit, you will only steal the chickens and not eclipse the rice. To make the LED lamps truly realize the people-friendly, we need to make breakthroughs in technology and reduce waste in cost. Give consumers a real reasonable price. 12 LED lighting companies should learn from the Watsons e-commerce business editorial view: corporate e-commerce and offline should not become the opponents of the food market, e-commerce is not to die, but also to die. It feels a bit reasonable to listen to this, but it seems that it is not so absolute. Undoubtedly, no one can ignore the e-commerce channel to this day. The lighting industry's e-commerce is in the ascendant. It is the passing line of lighting enterprises that can make e-commerce live. But often many companies, especially large ones, see others making money in the e-commerce channel, but they are also eager to try. They don't know what they are doing yet, and in the end they still stagnate and even affect the performance of offline channels. It is easy to see others making money, and it is not easy to make money yourself, and to see and analyze. For e-commerce companies, enterprises that rely on offline channels can not only open new channels, but also do not impact offline distribution. E-commerce still needs to be divided into offline distribution channels. As an online replenishment and new product promotion of goods and services under the information technology era, e-commerce should combine the offline channel management analysis and moderately adjust online. LED listed company's first quarter results in 2014 are freshly released. Editor's point of view: Daxie layout channel LED lighting is not light in the off-season. According to past experience, the first quarter of the year is often classified as off-season by the company, which is also a stage of summing up and forecasting. At the same time as the adjustment, we also prepare for the sprint of the goals set this year. The performance is released, there are joys and sorrows. In the downturn, Xu is ready to go and make long-term plans. Looking at the development of the LED lighting industry, it also shows that the off-season is not weak. The off-season is not weak, and the market in the first quarter of this year is largely due to the full launch of market demand, and the attention of major LED manufacturers to the lighting channel is unprecedented. The channel war is on the verge of becoming a hit. Hard. Since the beginning of the spring, among the many powerful lighting companies, we have found that they have placed their strategic focus on channel dealers this year. They are all eager to recruit heroes and integrate capital. They intend to make a decision in the channel field. It seems that it has also achieved good results. As the forefront of the market, dealers are the first to perceive the world's warm and cold, but also to see through the world. In the off-season, the dealership inside the door may be strange to the dealers who have been through the field. Nowadays, the fiery phenomenon of LED lighting is an opportunity and a challenge for enterprises and dealers. Decision makers must master the rules of channel changes and adjust their strategic direction in a timely manner. Otherwise, the greater the strength, the greater the damage you will suffer. 12
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