Japanese auto parts companies surrounding cities in Guangzhou "draft"

Competition for cakes into an internal war?

In the past few days, Ms. Zhao from the Investment Promotion Department of the Auto Parts Industrial Park in Zhongshan Torch Development Zone was busy because there was another Japanese auto parts company. She told reporters that this has been the most recent period of time. Only Japanese auto parts companies visited last year have 20 to 30 companies.

The same is true for Miss Kowu, the development of Shunde Industrial Park. In her industrial park, auto parts have been identified as the focus of investment promotion. From the second half of last year to the present, there are more than 20 auto parts companies in Japan. There are Japanese guests coming almost every week. Sometimes there are several calls.

The Xiaotang Town Industrial Park in Nanhai District is also positioned as a supporting park for large-scale automobile industries. More than 100 foreign auto parts merchants have recently received inspections of the investment environment.

Although they are all busy, Miss Zhao and her colleagues have already achieved fruitful results. Zhongshan Auto Parts Park in Torch Development Zone has entered the park since 2001, including 18 Japanese-funded enterprises, 1 Taiwan-funded enterprise and 1 domestic-funded enterprise. Both Japanese and Taiwanese-funded enterprises are supporting the Guangzhou Honda Automobile. A staff member of the Development Zone Office told the reporter that two Japanese companies officially settled in the two weeks. If these existing enterprises are put into production, the annual output value will reach more than 5 billion yuan.

Nanhai Xiaotang Industrial Park is also good news constantly. On the 13th of last month, another world-renowned company, Adiya Corporation, was stationed in Japan. Since the park opened its doors in Japan in the second half of 2002, Honda Automobile Co., Ltd. has introduced seven well-known foreign auto parts manufacturers. Many of them are world top 500 companies such as Japan's Honda and Germany's BASF. Today, they have invested 663.6 million yuan.

Competition for big cakes everywhere

Miss Wu’s busyness reflects Shunde’s busy “make up class” from one side. Although there are Japanese auto parts companies in Guangdong, Shunde, Yuasa, but after all, it is inconstancy, not a climate, let alone build a special auto parts industrial park. With the rapid development of the automotive industry in Guangdong, Shunde has listed auto parts companies as the key investment targets for Shunde Industrial Park and Beiji Industrial Park in China.

Japan's auto parts companies have come to the "draft" of the Pearl River Delta cities. In addition to the market's pulling, the "princes" of the Pearl River Delta are warmly invited. With Japan's three major auto giants camping, Guangzhou will become China's third largest automotive production base just around the corner. According to the experience of developed countries, the ratio of complete vehicles to the development of parts and components industry can reach 1:1.7. Dongfeng Co., Ltd. Purchasing Minister Yukio Kobayori optimistically pointed out the vision of the auto parts industry in Guangzhou and the surrounding areas: By 2010, it is entirely possible to achieve a production value of 100 billion yuan.

As the “host” of Guangzhou, Guangzhou holds the “best of the best” in terms of auto parts companies that are accompanied by the three major automobile companies in Japan. According to statistics, there are nearly 110 Japanese auto parts companies that have settled in Guangzhou. A senior professor at South China University of Technology pointed out that the Guangzhou-based Pearl River Delta region, including its neighboring Zhongshan, Nanhai, Dongguan and Shunde, will become the largest spare parts base for the Japanese Overseas Automotive Corps in the near future.

According to the development experience of the global automotive industry, the traffic radius of vehicle manufacturers and supporting manufacturers is the most economical within one hour. Within this radius of traffic, other cities in the Pearl River Delta are scrambling to catch the high-speed advancement of the auto parts industry. Since last year, cities in the Pearl River Delta have traveled to Japan to “recruit relatives” to major accessories companies.

Japanese accessories companies "shop around"

Planting phoenix trees attracted Jinfeng. Last year, especially since the second half of the year, Japanese auto parts companies have come to visit the surrounding cities in Guangzhou. In order to retain these auto parts companies, all regions of the Pearl River Delta have made every effort. In addition to being able to talk on the table, there are unwilling to talk about land prices and tax concessions.

An owner of a private auto parts company, who declined to be named, said that in order to introduce foreign auto parts companies, not only the land prices have been greatly discounted, but also a lot of “local policies” have been introduced. Now foreign-funded enterprises already understand China's "national conditions". When negotiating with our government, they are aware of "requirements" and "sufficient use of policies," and they are able to press as much as possible, and they must try to reduce taxes and fees as much as they can. At the same time, they also went to different places to compare with each other to see who had the preferential conditions for "excellent" and just cooperated with them. According to the head of the procurement department of passenger car parts and components of a Chinese-foreign joint venture automobile company, whether or not Guangzhou can achieve an output value of 100 billion yuan in auto parts in 2010 depends on whether there are enough favorable policies—such as taxes, services, and land prices. Attracting heavyweight supporting manufacturers to settle in Guangzhou. The meaning of words and deeds can no longer be understood. If Guangzhou can't, other surrounding cities can “have”. It seems that in Guangzhou and other cities in the Pearl River Delta, auto parts companies that use land prices and tax concessions as chips are inevitably fighting for battles.

Competing to fight internal price war?

A government official looked helpless. He said that this "fight for war" with favorable terms may evolve into an internal friction game. Those who have given less favourable conditions may lose the opportunity for foreign auto parts companies to land. Finally, they compete for prices and sell a lot. This should not be a "privilege."

Sun Pound, director of the Guangdong Provincial Economic and Trade Commission’s Automobile Office, expressed his worries about another phenomenon. He said that even though the auto parts industry in Guangzhou is doing well, it is very difficult for local auto parts companies to enter the existing Guangzhou Honda and Dongfeng limited procurement systems in Guangzhou, even if some very excellent local companies are rejected. . The situation of the Auto Parts Park in Zhongshan Torch Development Zone has, to a certain extent, corroborated this statement. There are 20 companies in the park, and the only domestic company is just outside the Guangzhou Honda supply system.

The head of the parts procurement department of Dongfeng Co., Ltd. said that they have strict inspection standards for parts and components companies and will follow QCDD (Q is quality, C is price, D is delivery, and D is development). The Guangzhou Honda inspection of parts suppliers in addition to QCDD, there are M, E two factors, M refers to the management, E refers to the engineering capacity that is the production capacity. In accordance with the above-mentioned conditions, the local enterprises in Guangdong often have shortcomings in one or several aspects and thus cannot enter their procurement system. Of course, he has also given advice to local companies. If there is capital or technical cooperation with a strong parent company or a supplier who directly provides support to the original brand abroad, he can make up for the inherent deficiencies.

A car professional reporter stated that the relationship between vehicle companies and parts and components companies is a market interaction, and both parties have the right to choose. Many auto parts companies in China cannot enter the procurement system of joint-venture international big brand vehicle manufacturers. The problem is that they have not kept pace with their own quality and technology. In fact, both Guangben and Dongfeng Limited are increasing the proportion of localization of parts and components, and more and more private-owned auto parts companies have entered the procurement system or procurement vision of Guangben.

Our reporter Huang Dasai

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